GRAB THE ATTENTION OF MOTHER’S DAY SHOPPERS!!
My name is Amy Mitton, and I am working with the PTA at De Portola Elementary to put together an exciting fundraising Boutique to be held on Saturday, April 18th to benefit the Kindergarten class level. I thought that you would like to hear more, and have an opportunity to participate.
I’m really excited about this event. Not only is it a great cause, it is a fantastic opportunity for the participating vendors. The marketing exposure alone is fabulous……this event will be advertised in the Orange County Register, Saddleback Valley News (a combined circulation locally of over 123,000 homes) as well as the PennySaver, both in print and online. Couple that with the individual marketing of all the other vendors to their customer contact lists, and you have the potential of reaching countless people both in person and online that would otherwise have no idea about your company. Additional marketing will be done through a Blog specific to this event (www.DePortolaBoutique.blogspot.com) with information on all participating vendors, several online locations (Yahoo Events, Craigs list, etc.), City newsletters, school newsletters, the electronic marquee for Mission Viejo, notices throughout the neighborhood, street signs, signs on cars, etc. As you can see, we’re approaching this with a “leave no stone unturned” attitude!
In addition to the retail sales, we will also be putting together silent auctions of items donated by participating vendors - with 100% of the proceeds going directly to the Kindergarten classes at De Portola Elementary. 100%! Donations are not required, but quite honestly it would be foolish to pass on such a great way to get more attention to your product line. Additionally, participating vendors will be provided a complete contact list from all the guests that sign in for the auctions for your future marketing purposes. There you go…..a whole new contact list!
Now for the details! It will be held on Saturday, April 18th from 10am – 4pm at De Portola Elementary School, at 27031 Preciados in Mission Viejo. The table fee to participate in this event ranges from $50-$75, depending on the location you choose. Each company will be able to set up a 6ft table (to be provided by the vendor) of wares. Should you wish to secure a space larger than this, please let me know and I can let you know what the additional charge would be. Additionally, each vendor is responsible for marketing the event to their contact list, and will need to include a link to the event’s website in their marketing. This website will detail all of the information for the event, as well as a listing of vendors and links to their sites.
Space is limited, so please respond quickly if you are interested. The deadline to submit a completed application is March 12th - which means that in that time you need to respond to me with your interest so that I can send you the application. The application is also available to download online at www.DePortolaBoutique.blogspot.com. Once
the response deadline has passed we will review all of the vendor
applications and confirm participation no later than March 19th.
Please feel free to email me with any additional questions that you may have. I’m really excited about this event, and think that it can be a truly amazing opportunity. Have a fantastic day, and I hope to hear from you soon!
Sincerely,
Amy Mitton
949-510-2770
www.DePortolaBoutique.blogspot.com
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